Sheil, Humphrey and Rana, Omer ![]() ![]() |
Official URL: http://dx.doi.org/10.1007/978-3-319-66939-7_18
Abstract
Deciphering user intent from website clickstreams and providing more relevant product recommendations to users remains an important challenge in Ecommerce. We outline our approach to the twin tasks of user classification and content ranking in an Ecommerce setting using an open dataset. Design and development lessons learned through the use of gradient boosted machines are described and initial findings reviewed. We describe a novel application of word embeddings to the dataset chosen to model item-item similarity. A roadmap is proposed outlining future planned work.
Item Type: | Conference or Workshop Item (Paper) |
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Date Type: | Publication |
Status: | Published |
Schools: | Computer Science & Informatics |
Publisher: | Springer |
ISBN: | 978-3-319-66939-7 |
ISSN: | 2194-5365 |
Last Modified: | 03 Nov 2022 10:22 |
URI: | https://orca.cardiff.ac.uk/id/eprint/107814 |
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