| Ogbonna, Emmanuel  ORCID: https://orcid.org/0000-0002-9742-1535 and Wilkinson, B.
      1988.
      Corporate strategy and corporate culture.
       Payne, A., Clark, C. M. and Peck, H., eds.
      
      Relationship Marketing for Competitive Advantage,
       
      
      
      
       
      
      Butterworth-Heinemann,
      pp. 114-127. | 
| Item Type: | Book Section | 
|---|---|
| Date Type: | Publication | 
| Status: | Published | 
| Schools: | Schools > Business (Including Economics) | 
| Publisher: | Butterworth-Heinemann | 
| ISBN: | 0-7506-2020-X | 
| Last Modified: | 04 Nov 2022 12:16 | 
| URI: | https://orca.cardiff.ac.uk/id/eprint/122465 | 
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