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Revisualizing data: engagement, impact and multimodal dissemination

Mannay, Dawn ORCID: https://orcid.org/0000-0002-7368-4111 2020. Revisualizing data: engagement, impact and multimodal dissemination. Pauwels, Luc and Mannay, Dawn, eds. The Sage Handbook of Visual Research Methods (2nd Edition), London: SAGE Publications, pp. 6599-669. (10.4135/9781526417015.n42)

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Abstract

Contemporary culture can be defined as ocularcentric (Rose, 2016), for we are surrounded by visual and multimodal materials in our everyday lives that both represent and create our understandings of social worlds. Consequently, the field of visual studies is continually expanding, and it has much to say about the use of images and creative artefacts in research, whether these are found images, researcher-initiated materials or participatory productions (Pauwels, 2011). While there is significant attention to the construction and analysis of visual images, arguably there is less interest in dissemination. Where the sharing of images is considered, this is often in relation to ethical debates around whether to reveal or conceal the identities of participants in photographic data (see Clark, 2020, this volume; Kara, 2018), or the conventions of publishing visual data in academic articles (see Newbury, 2020, this volume and visual essays (see Heng, 2020, this volume. This chapter moves beyond discussions of presenting visual data, and instead explores the possibilities for revisualization, that is transforming research data, visual or otherwise, into new multimodal creative outputs that can attend to the requirements of participant confidentiality, where necessary, and promote engagement, wider impact and a potentiality for change, beyond the academic article.

Item Type: Book Section
Date Type: Published Online
Status: Published
Schools: Schools > Social Sciences (Includes Criminology and Education)
Subjects: B Philosophy. Psychology. Religion > BF Psychology
B Philosophy. Psychology. Religion > BJ Ethics
H Social Sciences > H Social Sciences (General)
H Social Sciences > HM Sociology
N Fine Arts > N Visual arts (General) For photography, see TR
N Fine Arts > NX Arts in general
T Technology > TT Handicrafts Arts and crafts
Uncontrolled Keywords: dissemination; impact; visual methods; creative methods; film; theater; art; revisualization
Publisher: SAGE Publications
ISBN: 9781473978003
Last Modified: 22 Oct 2025 11:12
URI: https://orca.cardiff.ac.uk/id/eprint/122921

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