Film policy, social value and the mediating role of screen agencies

Noonan, Caitriona ORCID: https://orcid.org/0000-0003-0202-7728 and McElroy, Ruth 2022. Film policy, social value and the mediating role of screen agencies. Hjort, Mette and Nannicelli, Ted, eds. A Companion to Motion Pictures and Public Value, Wiley, pp. 382-400. (10.1002/9781119677154.ch17)

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Abstract

This chapter begins from an acknowledgement that economic and cultural value dominates film policy debate, particularly the tensions between these values as policy makers attempt to secure a financially lucrative sector that offers rich forms of representation and creativity. It aims to interrogate in more detail the specific social value(s) that screen agencies deliver. The chapter then focuses on some forms of social value that screen agencies deliver, outlining some of these diverse practices and the challenges embedded therein. Screen agencies do their value work within the context of national and supranational policy frameworks. Policy making for screen needs to change the practice of viewing social value as a marginal benefit. Discussion about what social value means in and through the provision of film needs to be more extensive and more inclusive.

Item Type:	Book Section
Date Type:	Publication
Status:	Published
Schools:	Journalism, Media and Culture
Publisher:	Wiley
ISBN:	9781119677116
Funders:	Arts and Humanities Research Council
Last Modified:	20 Feb 2024 12:13
URI:	https://orca.cardiff.ac.uk/id/eprint/148401

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