| Kinnear, Susan and Griffiths, Hugh
      2025.
      Public relations and corporate identity.
       Theaker, Alison, ed.
      
      The Public Relations Handbook, 7th Edition,
       
      
      
      
       
      Abingdon, UK: 
      Routledge,
      pp. 86-100. | 
    
  
  
  
   
  
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      | Item Type: | Book Section | 
    
    
      
        | Date Type: | Publication | 
    
    
      
        | Status: | Published | 
    
    
      
        | Schools: | Schools > Journalism, Media and Culture | 
    
    
      
        | Subjects: | H Social Sciences > H Social Sciences (General) | 
    
    
     
   
    	
    
      
        | Publisher: | Routledge | 
    	
    
      
        | ISBN: | 9781032852683 | 
    	
    
    	
    
      
        | Related URLs: |  | 
    	
    
    	
    
      
        | Last Modified: | 28 Aug 2025 13:45 | 
    	
    
      | URI: | https://orca.cardiff.ac.uk/id/eprint/178627 | 
  
  
  
  
      
    
      
      
      
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