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Applying the perceived creepiness of technology scale to social robots

Turner, Jessica, Bowen, Judy, König, Jemma, Stawarz, Katarzyna ORCID: https://orcid.org/0000-0001-9021-0615 and Vanderschantz, Nicholas 2025. Applying the perceived creepiness of technology scale to social robots. Presented at: 20th ACM/IEEE International Conference on Human-Robot Interaction, Melbourne, Australia, 4-6 March 2025. Proceedings of the 20th ACM/IEEE International Conference on Human-Robot Interaction. IEEE, pp. 1695-1699. 10.1109/hri61500.2025.10973926

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Abstract

Designing positive robot experiences requires an understanding of users' perceptions and meeting their needs in an ethical manner. However, despite best intentions, users have strong positive or negative reactions to robots, either finding them “cute“ or “creepy”. The Perceived Creepiness of Technology Scale (PCTS) was designed for evaluating how creepy a technology appears to a user on first encounter. In this paper we applied the PCTS to a cross-section of social robots to measure their perceived creepiness and evaluate the strengths and weaknesses of PCTS when applied in a Human-Robot Interaction (HRI) context. We demonstrate that while a robot may not be perceived as creepy initially, it can have underlying unethical practices inherent in its design which is not well captured by the PCTS. This emphasises the need for better HRI practices to ensure creepiness is appropriately assessed in the social robot domain.

Item Type: Conference or Workshop Item (Paper)
Date Type: Published Online
Status: Published
Schools: Schools > Computer Science & Informatics
Publisher: IEEE
ISBN: 979-8-3503-7894-8
Last Modified: 04 Jun 2025 09:15
URI: https://orca.cardiff.ac.uk/id/eprint/178739

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