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Consumer behavior analysis and social marketing

Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456 2002. Consumer behavior analysis and social marketing. Bartels, Gerard C. and Nelissen, Will J. A., eds. Marketing for Sustainability: Towards Transactional Policy-Making, Amsterdam: IOS Press, pp. 304-320.

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Item Type: Book Section
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Subjects: B Philosophy. Psychology. Religion > BF Psychology
H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HF Commerce
Uncontrolled Keywords: Information sciences ; Public administration
Publisher: IOS Press
ISBN: 9781586032043
Related URLs:
Last Modified: 21 Oct 2022 08:43
URI: https://orca.cardiff.ac.uk/id/eprint/34210

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