Considering the "Bigger Picture": Branding in Processes of Financialization and Market Capitalization

Willmott, Hugh ORCID: https://orcid.org/0000-0003-1321-7041 2011. Considering the "Bigger Picture": Branding in Processes of Financialization and Market Capitalization. Brannan, M. J., Parsons, E. and Priola, V., eds. Branded Lives: The Production and Consumption of Meaning at Work, Cheltenham: Edward Elgar, pp. 17-34.

Full text not available from this repository.

Item Type:	Book Section
Date Type:	Publication
Status:	Published
Schools:	Business (Including Economics)
Subjects:	H Social Sciences > HF Commerce
Publisher:	Edward Elgar
ISBN:	9781849800921
Related URLs:	Publisher
Last Modified:	21 Oct 2022 09:52
URI:	https://orca.cardiff.ac.uk/id/eprint/38132

Actions (repository staff only)

Edit Item