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Behaviour change in The Brecon Beacons National Park: an applied collaborative research project to investigate cross-context behaviour change and behavioural interventions in a UK National Park

John, Conor 2021. Behaviour change in The Brecon Beacons National Park: an applied collaborative research project to investigate cross-context behaviour change and behavioural interventions in a UK National Park. PhD Thesis, Cardiff University.
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Abstract

Large-scale individual behaviour change is critical for us to have a tangible impact on tackling the current climate and biodiversity crises. To elicit such extensive behaviour change, it is essential to break away from traditional intervention development, where interventions focus on a single target behaviour, and develop interventions that have a far-reaching impact beyond their target behaviour and contexts. Until now, little research has been done to explore the drivers behind behaviours in nature-based contexts (e.g., National Parks) or evaluate interventions for PEBs within these contexts (Ramkissoon et al., 2012; Unnava, Burnkrant, 2015). Covering 1,344km2, the Brecon Beacons National Park (BBNP) is one of three National Parks in Wales. The National Park attracts around 5 million visitors a year, which causes a variety of environmental issues within the BBNP (Brecon Beacons National Park Authority, 2014, 2015, 2017). The Brecon Beacons National Park Authority (BBNPA) are at the forefront of managing the National Park, to minimise the negative impacts of tourism on the area. Working in collaboration with the Brecon Beacons National Park Authority, the research outlined in this thesis explores PEB change in the BBNP and potential spillover effects between a home and national park context. Chapter 1 introduces the collaborative partner for the thesis research, the Brecon Beacons National Park Authority, and outlines some of the interventions in place in nature-based contexts and the Brecon Beacons National Park. Chapter 2 introduces the concepts of behaviours, spillover and interventions. Three empirical chapters, Chapters 3-5, outline studies investigating behaviour change across national park and home contexts. Additionally, the chapters cover studies investigating interventions aimed at encouraging pro-environmental behaviours. Finally, the thesis concludes with a summary and conclusion; Chapter 6 discusses the implications of the research, for both academic research and practitioners in the areas of conservation, visitor management and nature-based tourism.

Item Type: Thesis (PhD)
Date Type: Completion
Status: Unpublished
Schools: Psychology
Date of First Compliant Deposit: 22 August 2022
Last Modified: 23 Aug 2022 11:33
URI: https://orca.cardiff.ac.uk/id/eprint/152098

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