Rethinking convergence: a new word to describe an old idea

Arango-Forero, German, Roncallo-Dow, Sergio and Uribe-Jongbloed, Enrique ORCID: https://orcid.org/0000-0002-9415-7628 2015. Rethinking convergence: a new word to describe an old idea. Lugmayr, Arthur and Dal Zotto, Cinzia, eds. Media Convergence Handbook, Vol. 1. Media Business and Innovation, Heidelberg: Springer Berlin, pp. 17-28. (10.1007/978-3-642-54484-2_2)

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Abstract

Convergence seems to be a new concept related to the field of communication. Nevertheless it is important to remark that the idea of convergence is a classic one in order to understand the relationship between humans and communication processes. The present chapter depicts the evolution of convergence as a theoretical framework, from philosophical perspectives such as Simondon’s idea of genesis and McLuhan’s laws of media to the contemporary approaches such as Jenkin’s convergence culture. Instead of thinking of convergence as a contemporary characteristic of communication environment, or merely a technological objectuality, we propose to rethink it as a reloaded term used as a word rather than as an abstract concept in current literature. Since words can develop many meanings, convergence has been used to a variety of aspects in recent years.

Item Type:	Book Section
Date Type:	Publication
Status:	Published
Schools:	Journalism, Media and Culture
Publisher:	Springer Berlin
ISBN:	978-3-642-54484-2
Last Modified:	16 Feb 2023 12:30
URI:	https://orca.cardiff.ac.uk/id/eprint/154864

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