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Planning for public charging: Contrasting choices by electric-vehicle and non-electric vehicle users

Song, Rongqiu and Potoglou, Dimitris ORCID: https://orcid.org/0000-0003-3060-7674 2026. Planning for public charging: Contrasting choices by electric-vehicle and non-electric vehicle users. Cities 179 , 107578. 10.1016/j.cities.2026.107578

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Abstract

Accessible and well-designed public charging points are key elements towards the wider adoption of electric vehicles (EVs), highlighting the need to understand user preferences. This study examines public charging choices of 300 EV users and 288 non-EV users in Great Britain through a stated choice experiment and latent class modelling. Results revealed two distinct segments within each user group. Among EV users, a larger segment prioritised charging price, while a smaller one valued waiting time, charging speed, convenience, available amenities, and high station ratings. By contrast, both non-EV segments remained sensitive to charging price and waiting time, including the larger service-oriented segment. These patterns align with Rogers' Diffusion of Innovation Theory, highlighting behavioural and socio-demographic variations in readiness to engage with public charging infrastructure. The findings provide practical guidance for developing more inclusive and targeted public charging infrastructure that improves user experiences, lowers adoption barriers, and supports the broader shift towards electric mobility.

Item Type: Article
Date Type: Publication
Status: Published
Schools: Schools > Geography and Planning (GEOPL)
Schools > School of Social and Spatial Sciences
Publisher: Elsevier BV
ISSN: 0264-2751
Date of First Compliant Deposit: 28 September 2026
Date of Acceptance: 7 September 2026
Last Modified: 28 Sep 2026 13:00
URI: https://orca.cardiff.ac.uk/id/eprint/189842

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