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Opinion: kicking off about the World Cup of advertising [Newspaper Article]

Jewell, John 2014. Opinion: kicking off about the World Cup of advertising [Newspaper Article]. The Western Mail 2014 (2 Jun)

[thumbnail of Dr John Jewel_ Cardiff University's John Jewel on The World Cup of advertising - Wales Online_60214.pdf]
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There's much more to this year's World Cup in Brazil than football. Dr John Jewell, director of undergraduate studies at Cardiff University's School of Journalism, pours himself a Budweiser and considers the evidence.

Item Type: Article
Date Type: Published Online
Status: Published
Schools: Journalism, Media and Culture
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HE Transportation and Communications
H Social Sciences > HF Commerce
Uncontrolled Keywords: Advertising; World Cup; football.
Publisher: Media Wales
Date of First Compliant Deposit: 2 July 2020
Last Modified: 02 Jul 2020 15:01

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