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Business Patterns and Strategic Change

Beynon-Davies, Paul ORCID:, Jones, Paul and White, Gareth 2016. Business Patterns and Strategic Change. Strategic Change 25 (6) , pp. 671-687. 10.1002/jsc.2101

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Within this paper we develop and explore the concept of a business pattern. The term business pattern is used to refer to a coherent and repeating sequence of action involving humans and technology appropriate to some domain of organisation. We demonstrate a way of visualising such patterns in a medium we refer to as pattern comics. We argue that such an approach to visualisation offers an innovative way of making sense of the issue of strategic change, particularly as it concerns the domains of electronic business (eBusiness) and electronic commerce (eCommerce). We utilise the developing domains of online retail in general and online grocery in particular to ground our theorisation.

Item Type: Article
Date Type: Publication
Status: Published
Schools: Business (Including Economics)
Subjects: H Social Sciences > H Social Sciences (General)
Publisher: Wiley-Blackwell
ISSN: 1086-1718
Date of First Compliant Deposit: 21 October 2016
Last Modified: 03 Nov 2022 00:51

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