Watkins, Rebecca ORCID: https://orcid.org/0000-0002-4199-7121, Molesworth, Mike and Grigore, Georgiana
2017.
Selling without selling out: YouTube beauty gurus & the emotional labour of tribal entrepreneurship.
Presented at: 9th Interpretivist Consumer Research Workshop (ICR),
Stockholm, Sweden,
26-29 April 2017.
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Conference or Workshop Item
(Paper)
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Date Type: |
Completion |
Status: |
Unpublished |
Schools: |
Schools > Business (Including Economics) |
Last Modified: |
21 Oct 2022 07:31 |
URI: |
https://orca.cardiff.ac.uk/id/eprint/100053 |
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