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Proposed model for understanding the psycho-social influences and negative outcomes of PIU and MMORPG addiction

Yousafzai, Shumaila ORCID: https://orcid.org/0000-0002-9136-4947, Javed, Uzma and Yani-De-Soriano, Marie Mirella ORCID: https://orcid.org/0000-0002-1169-5923 2010. Proposed model for understanding the psycho-social influences and negative outcomes of PIU and MMORPG addiction. Presented at: 15th International Business Information Management Association Conference, Cairo, Egypt, 6-7 November 2010.

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Abstract

Internet and MMORPGs provide a means of unrestricted social interaction, an outlet for emotional or psychological troubles, relieve stress generated in daily activities, and are fun to play. However excessive involvement in MMORPGs may make the player psychologically dependent and thereby develop an addiction to them. Previous studies report inconsistent relationships between the influences and negative outcomes of PIU and MMORP addiction. To fill this gap in the literature, the present study proposes a theoretical model which integrates four psychosocial variables (depression, social anxiety, personality, and locus of control) as predictors of PIU and MMORPG addiction, and three negative outcomes of engaging into these behaviors (physical and psychological and academic wellbeing and real-life interpersonal relationships). The model provides direction of empirical testing for future research.

Item Type: Conference or Workshop Item (Paper)
Date Type: Completion
Status: Unpublished
Schools: Business (Including Economics)
Subjects: H Social Sciences > H Social Sciences (General)
Uncontrolled Keywords: marketing ; strategy
Last Modified: 06 Jun 2023 19:42
URI: https://orca.cardiff.ac.uk/id/eprint/26145

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