Peattie, Kenneth John ORCID: https://orcid.org/0000-0003-3969-0531 2008. Green marketing. Baker, Michael J. and Hart, Susan, eds. The Marketing Book. 6th ed., Oxford: Elsevier, pp. 562-582. |
Item Type: | Book Section |
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Date Type: | Publication |
Status: | Published |
Schools: | Business (Including Economics) Sustainable Places Research Institute (PLACES) |
Subjects: | G Geography. Anthropology. Recreation > GE Environmental Sciences H Social Sciences > H Social Sciences (General) H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management H Social Sciences > HF Commerce |
Additional Information: | Chapter 28 |
Publisher: | Elsevier |
ISBN: | 9780750685665 |
Last Modified: | 21 Oct 2022 09:09 |
URI: | https://orca.cardiff.ac.uk/id/eprint/35454 |
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