Editorial - Marketing Strategy: a history of the next decade [Editorial]

Rudd, John M. and Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 2003. Editorial - Marketing Strategy: a history of the next decade [Editorial]. Journal of Strategic Marketing 11 (3) , pp. 161-164. 10.1080/0965254032000133430

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Item Type:	Article
Date Type:	Publication
Status:	Published
Schools:	Schools > Business (Including Economics)
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management H Social Sciences > HF Commerce
Publisher:	Routledge
ISSN:	0965-254X
Last Modified:	21 Oct 2022 10:32
URI:	https://orca.cardiff.ac.uk/id/eprint/40482

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