Koenig-Lewis, Nicole, Organ, Kate and Palmer, Adrian
2015.
The 'ladder of engagement' to building lasting customer relationships.
Presented at: 15th ICRM (International Colloquium in Relationship Marketing),
Hanken Business School, Finland,
15th to 17th Sep 2015.
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Conference or Workshop Item
(Paper)
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Date Type: |
Completion |
Status: |
Unpublished |
Schools: |
Business (Including Economics) |
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Last Modified: |
18 Dec 2017 11:37 |
URI: |
https://orca.cardiff.ac.uk/id/eprint/106889 |
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