An economic psychology of the marketing firm

Foxall, Gordon ORCID: https://orcid.org/0000-0002-3572-6456 2018. An economic psychology of the marketing firm. Lewis, Alan, ed. The Cambridge Handbook of Psychology and Economic Behaviour, Cambridge Handbooks in Psychology, Cambridge University Press, pp. 365-402. (10.1017/9781316676349.013)

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Item Type:	Book Section
Date Type:	Publication
Status:	Published
Schools:	Schools > Business (Including Economics)
Publisher:	Cambridge University Press
ISBN:	9781107161399
Date of First Compliant Deposit:	27 February 2018
Date of Acceptance:	8 December 2017
Last Modified:	26 Apr 2024 11:30
URI:	https://orca.cardiff.ac.uk/id/eprint/109604

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