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Entrepreneurship and subjectivity in Bogotá: a critical multi-sited approach

Medina Zarate, Julian 2021. Entrepreneurship and subjectivity in Bogotá: a critical multi-sited approach. PhD Thesis, Cardiff University.
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This research study the production of distinctive forms of existence based on local experiences of entrepreneurial activity, and how they are articulated into the neoliberal/neo-colonial world order. Specifically, this exploration seeks to understand critically how the entrepreneurial subject becomes possible in local scenarios, and how this is related to historic, economic, social, political, cultural, and environmental particularities that characterize the context. For this reason, a multi-sited ethnography was conducted in Bogotá to trace patterns in the flows of ideas, energies, bodies, and products that configure both the city and the experience of subjects in this location from the Global South. The information produced by this exercise is read through a series of critical cartographies that allow us, at first, to understand how entrepreneurial subjectivity is produced based on the experience of a neoliberal socioeconomic and spatial organization; and, secondly, to identify local forms of entrepreneurial subjectivity that challenge the mainstream notions of the entrepreneur. The outcomes of the analysis are oriented to question the operation of entrepreneurialism in the context, showing how the organization of life and labour introduced by entrepreneurial activity reproduce the colonial subordination of communities who inhabit post-colonial scenarios. Moreover, this piece of work aims to contribute ideas and reflections based on empirical local knowledge about alternative ways of understanding and organizing entrepreneurial activity in the city, oriented to policymakers, academics, activist, and entrepreneurs.

Item Type: Thesis (PhD)
Date Type: Completion
Status: Unpublished
Schools: Social Sciences (Includes Criminology and Education)
Subjects: H Social Sciences > H Social Sciences (General)
Date of First Compliant Deposit: 18 June 2021
Last Modified: 07 Jan 2022 02:12

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