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Reframing circular economy as a marketing priority: emphasising the role of consumers

Bosangit, Carmela, De Angelis, Roberta, Koenig-Lewis, Nicole and Carrigan, Marylyn 2021. Reframing circular economy as a marketing priority: emphasising the role of consumers. Presented at: 2021 Academy of Marketing Annual Conference, Virtual, 5-7 July 2021.

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Item Type: Conference or Workshop Item (Paper)
Status: Unpublished
Schools: Business (Including Economics)
Date of First Compliant Deposit: 8 July 2021
Date of Acceptance: 2 March 2021
Last Modified: 29 Apr 2022 07:42
URI: https://orca.cardiff.ac.uk/id/eprint/142485

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