Book review: celebrity capital: assessing the value of fame by Barrie Gunter

Jones, Bethan 2015. Book review: celebrity capital: assessing the value of fame by Barrie Gunter. [Online]. LSE Review of Books: LSE Review of Books. Available at: http://eprints.lse.ac.uk/73752/

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Abstract

For readers interested in the ways that celebrities can be used to add value to products, brands or campaigns this book will be an interesting read. Readers from a more fan studies background, however, should bear in mind the author’s roots in psychology while reading, writes Bethan Jones.

Item Type:	Website Content
Date Type:	Publication
Status:	Published
Schools:	Schools > Journalism, Media and Culture
Publisher:	LSE Review of Books
Related URLs:	Publisher
Last Modified:	17 Apr 2025 11:00
URI:	https://orca.cardiff.ac.uk/id/eprint/177530

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