Strengthening climate policy through social science: Co-developing behavioural indicators for climate action with the Welsh Government

Verfuerth, Caroline ORCID: https://orcid.org/0000-0001-8115-8448, Poortinga, Wouter ORCID: https://orcid.org/0000-0002-6926-8545, Koenig-Lewis, Nicole ORCID: https://orcid.org/0000-0002-3931-6657, Demski, Christina and Zanin, Bella 2025. Strengthening climate policy through social science: Co-developing behavioural indicators for climate action with the Welsh Government. [Discussion Paper]. Centre for Climate Change and Social Transformations. Available at: https://cast.ac.uk/wp-content/uploads/2025/07/the-...

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Abstract

Key messages: Social science can help organisations measure the effectiveness of public engagement and behaviour change initiatives related to climate change. Focusing on specific, policy-relevant behaviours—and tracking them with consistent indicators—enables meaningful measurement of behaviour change and public engagement over time. Early collaboration with researchers and stakeholders leads to stronger survey design and more effective public engagement strategies.

Item Type:	Monograph (Discussion Paper)
Date Type:	Publication
Status:	Published
Schools:	Schools > Business (Including Economics)
Publisher:	Centre for Climate Change and Social Transformations
Funders:	ESRC
Date of First Compliant Deposit:	24 July 2025
Last Modified:	24 Jul 2025 13:32
URI:	https://orca.cardiff.ac.uk/id/eprint/179990

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