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Understanding #CreepyTech: Exploring the context of creepiness of emerging technology

Ramirez Gomez, Argenis, Fuentes, Carolina ORCID: https://orcid.org/0000-0002-0871-939X, Atiba, Samuelson, Verdezoto Dias, Nervo ORCID: https://orcid.org/0000-0001-5006-4262 and Stawarz, Katarzyna ORCID: https://orcid.org/0000-0001-9021-0615 2025. Understanding #CreepyTech: Exploring the context of creepiness of emerging technology. Presented at: British Computer Society’s Special Interest Group in Human Computer Interaction Conference (BCS HCI 2025), Cardiff, UK, 9-11 November 2025. 38th International BCS Human-Computer Interaction Conference (BCS HCI 25) Proceedingsaction Conference (BCS HCI 2025) Proceedings. Electronic Workshops in Computing pp. 103-119.

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Abstract

While emerging technologies open new opportunities, some people might find them ‘creepy’. Research on 'creepy technologies' has focused on identifying and quantifying the specific characteristics that make them seem creepy. However, creepiness is subjective, and technologies seen as benign in one situation may become creepy in another. We contribute an exploratory analysis of tweets containing the keyword 'creepy technology' to identify how technological (e.g. what the technology can do) and contextual (e.g. application areas) factors might influence the perception of creepiness.

Item Type: Conference or Workshop Item - published (Paper)
Date Type: Published Online
Status: Published
Schools: Schools > Computer Science & Informatics
ISSN: 1477-9358
Date of First Compliant Deposit: 2 September 2025
Date of Acceptance: 18 July 2025
Last Modified: 06 Feb 2026 14:30
URI: https://orca.cardiff.ac.uk/id/eprint/180843

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