McNulty, Terry, Whipp, Richard, Whittington, Richard and Kitchener, Martin James ORCID: https://orcid.org/0000-0001-6249-557X 1992. Managing Market-Oriented Change in Public and Private Sectors. Management Research News 15 (5/6) , pp. 36-37. 10.1108/eb028230 |
Official URL: http://dx.doi.org/10.1108/eb028230
Abstract
Attention to the realities of developing a market orientation has increased as managers endeavour to cope with the increasingly competitive contexts within which they operate. This paper considers, at the levels of organisation and individual, the transformation process within the industrial Research and Development and National Health Service sectors.
Item Type: | Article |
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Date Type: | Publication |
Status: | Published |
Schools: | Business (Including Economics) |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management H Social Sciences > HG Finance H Social Sciences > HJ Public Finance |
Publisher: | Emerald |
ISSN: | 0140-9174 |
Last Modified: | 21 Oct 2022 10:31 |
URI: | https://orca.cardiff.ac.uk/id/eprint/40461 |
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