Foxall, Gordon Robert ![]() |
Abstract
This set reprints key writings on different aspects of consumer psychology, through theoretical to empirical work. The areas covered include: foundations; theories and models of consumer behaviour; interpretive approaches; economic psychology of consumer behaviour; individual processes; beliefs, attitudes and decision processes; consumer choice, personality and cognitive style; the consumer environment; adoption and diffusion of innovations; socio-cultural influences, physical environment.
Item Type: | Book |
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Book Type: | Edited Book |
Date Type: | Publication |
Status: | Published |
Schools: | Business (Including Economics) |
Subjects: | H Social Sciences > H Social Sciences (General) |
Publisher: | Routledge |
ISBN: | 9780415196420 |
Last Modified: | 11 Nov 2022 09:19 |
URI: | https://orca.cardiff.ac.uk/id/eprint/42268 |
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