Cardiff University | Prifysgol Caerdydd ORCA
Online Research @ Cardiff 
WelshClear Cookie - decide language by browser settings

The paradox between marketing knowledge transfer and strategic alliance success

Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 and Kutwaroo, Gopal 2004. The paradox between marketing knowledge transfer and strategic alliance success. Presented at: American Marketing Association (Winter) Educators' Conference, Scottsdale, AZ, USA, 6-9 February 2004.

Full text not available from this repository.
Item Type: Conference or Workshop Item (Paper)
Date Type: Completion
Status: Unpublished
Schools: Business (Including Economics)
Subjects: H Social Sciences > H Social Sciences (General)
Last Modified: 24 Oct 2022 11:53
URI: https://orca.cardiff.ac.uk/id/eprint/49652

Actions (repository staff only)

Edit Item Edit Item