Kaleka, Anna ORCID: https://orcid.org/0000-0002-1720-5462 and Berthon, P.
2004.
The role of learning and environment in determining export differentiation advantage.
Presented at: AMA Winter Educators' Conference 2004,
Phoenix, AZ, USA,
6-9 February 2004.
Published in: Cron, William L. and Low, George S. eds.
Proceedings of 2004 AMA Winter Educators’ Conference: Marketing Theory and Applications.
, vol.15
Chicago, IL, USA:
American Marketing Association,
p. 235.
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Item Type: |
Conference or Workshop Item
(Paper)
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Date Type: |
Publication |
Status: |
Published |
Schools: |
Business (Including Economics) |
Subjects: |
H Social Sciences > H Social Sciences (General) |
Publisher: |
American Marketing Association |
ISBN: |
9780877573098 |
Last Modified: |
25 Oct 2022 08:15 |
URI: |
https://orca.cardiff.ac.uk/id/eprint/52014 |
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