Likes and tweets help Ronaldo brand it like Beckham

Jewell, John 2014. Likes and tweets help Ronaldo brand it like Beckham. The Conversation

Preview

PDF - Published Version Available under License Creative Commons Attribution No Derivatives. Download (3MB) | Preview

Item Type:	Article
Date Type:	Published Online
Status:	Published
Schools:	Schools > Journalism, Media and Culture
Subjects:	H Social Sciences > H Social Sciences (General)
Uncontrolled Keywords:	football; brand; social media; advertising.
Publisher:	The Conversation
Date of First Compliant Deposit:	2 July 2020
Last Modified:	07 May 2023 16:04
URI:	https://orca.cardiff.ac.uk/id/eprint/60216

Actions (repository staff only)

Edit Item