Page, Kelly L. and Reynolds, Nina 2015. Learning from a wiki way of learning. Studies in Higher Education 40 (6) , pp. 988-1013. 10.1080/03075079.2013.865158 |
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Borerro, Juan Diego, Yousafzai, Shumaila Y. ![]() |
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Borrero, Juan D., Yousafzai, Shumaila ![]() |
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Page, Kelly L., Robson, Mat and Uncles, Mark D. 2012. Perceptions of web knowledge and usability: When sex and experience matter. International Journal of Human - Computer Studies 70 (12) , pp. 907-919. 10.1016/j.ijhcs.2012.07.006 |
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Baines, Paul, Fill, Chris and Page, Kelly L. 2012. Essentials of marketing. Oxford: Oxford University Press. |
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Page, Kelly L., Eren, Serden and Harrigan, Paul 2012. Closing the skills gap: Digital analytics in marketing education. Journal of Marketing Education |
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Page, Kelly L. and Pitt, Leyland 2011. Web 2.0, Social Media, and Creative Consumers: Special Issue [Editorial]. Journal of Consumer Behaviour 10 (6) , i-iii. 10.1002/cb.390 |
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Page, Kelly L. 2011. Always in the field. Presented at: 6th Annual Joint University of Liverpool Management School and Keele University Institute for Public Policy and Management Symposium on Current Developments in Ethnographic Research in the Social and Management Sciences, Cardiff Business School, Cardiff, UK, 5-7 September 2011. |
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Page, Kelly L. 2011. A wiki way of learning. Presented at: QUILT Technology Enhanced Education Conference, Cardiff, UK, 6 May 2011. |
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Page, Kelly L. 2010. How the web makes me feel? Exploring youth emotional responses to the web. Presented at: Academy of Marketing Conference 2010, Coventry, UK, 6-8 July 2008. |
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Page, Kelly L. 2010. Defining social media expertise in a digital world. Presented at: Digital Media and Learning Conference (DML) 2010, San Diego, CA, USA, 18-20 February 2010. |
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Page, Kelly L. and Mapstone, Mark 2010. How does the web make youth feel? Exploring the positive digital native rhetoric. Journal of Marketing Management 26 (13-14) , pp. 1345-1366. 10.1080/0267257X.2010.523709 |
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Baines, Paul, Fill, Chris and Page, Kelly L. 2010. Marketing (2nd ed.). Oxford: Oxford University Press. |
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Beynon, Malcolm James ![]() |
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Morgan, Robert E. ![]() |
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Page, Kelly L., Robson, M. and Uncles, M. D 2007. Men and machines! Testing the moderating effects of usage context and gender on the relationship between web knowledge and web usability. Presented at: 36th EMAC Annual Conference, Reykjavik, Iceland, 22-25 May 2007. |
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Page, Kelly L. 2006. Measuring task-specific perceptions of the world wide web. Behaviour & Information Technology 25 (6) , pp. 469-477. 10.1080/01449290500347962 |
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Page, Kelly L., Moss, G., Chelly, D. and Yabin, S. 2006. The provision of delivery information online: a missed opportunity. International Journal of Retail & Distribution Management 34 (4/5) , pp. 258-277. 10.1108/09590550610660224 |
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Page, Kelly L. and Kubacki, K. 2005. How useful is the web where you live? Investigating consumer perceptions of the web in Poland and the UK. Presented at: 2005 Academy of Marketing Conference, Dublin, Ireland, 5-7 July 2005. |
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Page, Kelly L. 2005. Electronic Marketing: The Bigger Picture. The Marketing Review 5 (3) , pp. 243-262. 10.1362/146934705774538340 |
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Page, Kelly L. and Uncles, M. 2004. Consumer Knowledge of the World Wide Web: Conceptualization and Measurement. Psychology & Marketing 21 (8) , pp. 573-591. 10.1002/mar.20023 |
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Reynolds, Nina L., Page, Kelly L. and Burns, Jonathan 2004. The effect of web site quality and satisfaction on visit duration. Presented at: 2004 Academy of Marketing Conference, Cheltenham, UK, 6-9 July 2004. |
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Page, Kelly L. 2003. What do researchers really mean by usage? Measuring current web session usage experience. Presented at: 2003 Academy of Marketing Conference, Birmingham, UK, 8-11 July 2003. |
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Page, Kelly L. 2001. 'Internet Marketing'. Edited by J. N. Sheth, A. Eshghi and B. C. Krishnan. Orlando, Harcourt College, 2000; ISBN 0 03 0321336; 400pp; paperback; $44.50 [Book Review]. Brand Management 8 (4/5) , pp. 369-373. |
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Page, Kelly L. 2001. Internet marketing [Book Review]. Brand Management 8 (4-5) , pp. 371-373. |
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Page, Kelly L. and Uncles, M. D. 2000. Perceived ease of web use and perceived usefulness of the web: Multi-item scale development. Presented at: ANZMAC 2000, Griffith University, QLD, Australia, 28 November – 1 December 2000. |
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Handel, Roland, Cowley, Elizabeth and Page, Kelly L. 2000. Attitudes toward internet advertising implications for the world wide web. Presented at: ANZMAC 2000, Griffith University, QLD, Australia, 28 November – 1 December 2000. |
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Page, Kelly L. 1999. Media knowledge: Discussion and conceptualisation. Presented at: 28th EMAC Annual Conference, Berlin, Germany, 11-14 May 1999. |
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Page, Kelly L. 1997. The relationship between market mavenism and exploratory behavioural tendencies as mediated by optimum stimulation level. Presented at: ANZMAC 1997, Monash University, Melbourne, Australia, 1997. |
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