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Number of items: 9.

Fagerstrom, A, Sigurdsson, V, Menon, V, Larsen, N-M and Foxall, G ORCID: https://orcid.org/0000-0002-3572-6456 2020. The marketing firm and co‐creation: An empirical study of marketer and customer's co‐creation process. Managerial and Decision Economics 41 (2) , pp. 216-225. 10.1002/mde.3076
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Fagerstrom, A, Bendheim, L M, Sigurdsson, V, Foxall, G ORCID: https://orcid.org/0000-0002-3572-6456 and Pawar, S 2020. The marketing firm and co‐creation: The case of co‐creation by LEGO. Managerial and Decision Economics 41 (2) , pp. 226-233. 10.1002/mde.3077
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Larsen, Nils Magne, Sigurdsson, Valdimar, Breivik, Jørgen, Fagerstrøm, Asle and Foxall, Gordon R. ORCID: https://orcid.org/0000-0002-3572-6456 2020. The marketing firm: retailer and consumer contingencies. Managerial and Decision Economics 41 (2) , pp. 203-215. 10.1002/mde.3053
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Sigurdsson, Valdimar, Magne Larsen, Nils, Dogg Sigfusdottir, Arna, Fagerstrøm, Asle, Hussen Alemu, Mohammed, Folwarczny, Michal and Foxall, Gordon ORCID: https://orcid.org/0000-0002-3572-6456 2020. The relationship between the firm's social media strategy and the consumers' engagement behavior in aviation. Managerial and Decision Economics 41 (2) , pp. 234-249. 10.1002/mde.3052
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Menon, Vishnu, Sigurdsson, Valdimar, Fagerstrom, Asle, Larsen, Nils Magne and Foxall, Gordon ORCID: https://orcid.org/0000-0002-3572-6456 2019. How to grow brand post engagement on Facebook and Twitter for airlines? An empirical investigation of design and content factors. Journal of Air Transport Management 79 , 101678. 10.1016/j.jairtraman.2019.05.002
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Sigurdsson, Valdimar, Engilbertsson, Halldor and Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456 2010. The effects of a point-of-purchase display on relative sales: an in-store experimental evaluation. Journal of Organizational Behavior Management 30 (3) , pp. 222-233. 10.1080/01608061.2010.499028

Curry, Bruce, Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456 and Sigurdsson, Valdimar 2010. On the tautology of the matching law in consumer behavior analysis. Behavioural Processes 84 (1) , pp. 390-399. 10.1016/j.beproc.2010.02.009

Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456, Oliveira-Castro, Jorge, Wells, Victoria Kate, Yani-De-Soriano, Marie Mirella ORCID: https://orcid.org/0000-0002-1169-5923 and Sigurdsson, Valdimar 2008. Consumer behaviour analysis and social marketing: the case of environmental conservation. Jaya, Krishna S., ed. Marketing for social change: perspectives and experience, Hyderabad, India: Icfai Press, pp. 117-144.

Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456, Oliveira-Castro, Jorge M., James, Victoria K., Yani-De-Soriano, Marie Mirella ORCID: https://orcid.org/0000-0002-1169-5923 and Sigurdsson, Valdimar 2006. Consumer behavior analysis and social marketing: the case of environmental conservation. Behavior and Social Issues 15 (1) , pp. 101-124.

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