Utilitarianism, low-self monitoring and consumer electronics: A female perspective

Thomas, Robert James 2014. Utilitarianism, low-self monitoring and consumer electronics: A female perspective. Presented at: Academy of Marketing Conference 2014: Marketing Dimensions: People, places and spaces, Bournemouth, UK, 8-10 July 2014.

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Item Type:	Conference or Workshop Item (Paper)
Status:	Unpublished
Schools:	Business (Including Economics)
Last Modified:	17 Aug 2022 10:37
URI:	https://orca.cardiff.ac.uk/id/eprint/150410

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