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Browse by Current Cardiff authors

Number of items: 31.

Samuel, Anthony, Thomas, Robert and White, G. 2022. The club on the hill: Footballing place as an arena for sustainable and ethical action. Qualitative Market Research: An International Journal
Item availability restricted.
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White, Gareth R.T., Samuel, Anthony and Thomas, Robert 2022. Exploring and expanding supererogatory acts: beyond duty for a sustainable future. Journal of Business Ethics
Item availability restricted.
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Samuel, Anthony, White, Gareth R.T., Peattie, Kenneth and Thomas, Robert 2022. Social enterprise places: a place-based initiative facilitating syntactic, semantic and pragmatic constructions of legitimacy. Journal of Macromarketing 42 (1) , pp. 51-70. 10.1177/02761467211040765
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White, Gareth R. T., Allen, Robert, Samuel, Anthony, Taylor, Dan, Thomas, Robert and Jones, Paul 2022. The ecosystem of UK social entrepreneurship: a meta-analysis of contemporary studies. Disadvantaged Entrepreneurship and the Entrepreneurial Ecosystem, Vol. 14. Contemporary Issues in Entrepreneurship Research, Emerald, pp. 193-218. (10.1108/S2040-724620220000014009)
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Samuel, Anthony, Thomas, Robert J., McGouran, Cathy and White, Gareth R. T. 2021. Experiencing the macromarketing dimensions of sustainability: Lessons learned from field trips to the ultra novel. Journal of Marketing Education 10.1177/02734753211049825
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Thomas, Robert James, White, Gareth Reginald Thomas and Samuel, Anthony 2021. Exploring the motivations to participate in an online brand community: a study of 7-11-year-old children. European Journal of Marketing 55 (8) , pp. 2308-2343. 10.1108/EJM-09-2019-0730
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Mukattash, Ibrahim Lewis, Dandis, Ala'Omar, Thomas, Robert, Nusair, Mohammad and Mukattash, Tareq Lewis 2021. Social marketing, shock advertising and risky consumption behavior. International Journal of Emerging Markets 10.1108/IJOEM-09-2020-1111

Thomas, Robert James, White, Gareth Reginald Terrance and Samuel, Anthony 2021. What are the social and personal drivers to engage in co-creation? A study of UK 7-13-year-olds. Young Consumers: Insight and Ideas for Responsible Marketers 22 (2) , pp. 202-218. 10.1108/YC-09-2020-1215
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Samuel, A., White, G, Thomas, R. and Jones, P. 2021. Programmatic advertising: an exegesis of consumer concerns. Computers in Human Behavior 116 , 106657. 10.1016/j.chb.2020.106657
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Thomas, Robert James 2020. From social activism to active socialization: The evolution of football ideology in community-owned football clubs. Strategic Change Briefings in Entrepreneurial Finance 29 (4) , pp. 459-470. 10.1002/jsc.2357

White, Gareth, Allen, Robert, Samuel, Anthony, Abdullah, Ahmed and Thomas, Robert James 2020. Antecedents of cybersecurity implementation: a study of the cyber-preparedness of U.K. social enterprises. IEEE Transactions on Engineering Management 10.1109/TEM.2020.2994981
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Thomas, Robert James, White, Gareth and Samuel, Anthony 2020. Exploring children's reactions to sponsorship transition: a study of interpersonal and pro-social demands. Young Consumers: Insight and Ideas for Responsible Marketers 21 (4) , pp. 419-433. 10.1108/YC-06-2020-1174
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White, G. R. T., Ahmed, Abdullah, Cicmil, Svetlana, Allen, Robert and Thomas, Robert 2019. University-industry collaboration through knowledge transfer partnerships in the UK: an extension of activity theory. The International Journal of Management 8 (4) , pp. 14-24.

Thomas, Robert James 2019. Find the theme in your data: Little quick fix. SAGE.

Thomas, Robert James 2019. Turn your literature review into an argument: Little quick fix. SAGE.

Thomas, Robert James 2018. Mapping the perceptions and antecedents of football fans' co-creation behaviours with sponsoring brands: a pan-cultural study of the European leagues. Journal of Marketing Management 34 (17-18) , pp. 1470-1502. 10.1080/0267257X.2018.1545685

Thomas, Robert James 2018. An analysis of the impact of dispositional characteristics in relation to fan/sponsor loyalty. Presented at: Academy of Marketing Conference : Marketing the Brave, University of Sterling , Sterling , United Kingdom, 2-5 July 2018.

Thomas, Robert James 2018. Constructing the self through consumer contribution: A study of self-monitoring behaviour and co-creation. Presented at: Academy of Marketing Conference : Marketing the Brave, University of Sterling , Sterling , United Kingdom, 2-5 July 2018.

Thomas, Robert James 2018. Exploring the motivations and benefits of joining a brand community: A study of UK 7-11-year-olds. Presented at: Academy of Marketing Conference : Marketing the Brave, University of Sterling , Sterling , United Kingdom, 2-5 July 2018.

Thomas, Robert James 2018. The effect of personality on brand alignment: an empirical study of elite sport. Presented at: 47th European Marketing Academy Conference, Glasgow, United Kingdom, 29 May - 1 Jun 2018.

Thomas, Robert James 2017. Mapping the boundaries and antecedents of football fans - Individual co-creation activities: A pan-cultural, exploratory study of the European Leagues. Presented at: Academy of Marketing Conference 2017- Freedom Through Marketing: Looking Back, Going Forward, Hull, Uk, 3-6 July 2017.

Thomas, Robert James 2016. Deciphering football fans brand relationships, consumption values and loyalty predicates: A utilitarian perspective. Presented at: Academy of Marketing Conference 2016: Radical Marketing, Newcastle, United Kingdom, 4-7 July 2016.

Thomas, Robert James 2016. Exploring football fans' utilitarian shopping motivation and its effect on sponsorship engagement: Qualitative evidence from Europe's 'Big Five' leagues and Campeonato Brasileiro SĂ©rie A. Presented at: 45th European Marketing Academy Conference, Oslo, Norway, 27-29 May 2016.

Thomas, Robert James 2015. Out with the old and in with the new: a study of new kit sponsorship and brand associations in the Barclays Premier League. Journal of Product and Brand Management 24 (3) , pp. 229-251. 10.1108/JPBM-07-2014-0657

Thomas, Robert James 2014. Female self-enhancement, ingratiation practices and consumption symbolism: Qualitative insights into personality driven customer behaviour and evaluations of consumer electronics. Journal of Customer Behaviour 13 (4) , pp. 291-324. 10.1362/147539214X14185702584360

Thomas, Robert James 2014. An evaluation of the effectiveness of rugby event sponsorship: A study of Dove Men+Care and the Welsh Rugby Union. Journal of Product & Brand Management 23 (4/5) , pp. 304-321. 10.1108/JPBM-03-2014-0533

Thomas, Robert James 2014. Utilitarianism, low-self monitoring and consumer electronics: A female perspective. Presented at: Academy of Marketing Conference 2014: Marketing Dimensions: People, places and spaces, Bournemouth, UK, 8-10 July 2014.

Thomas, Robert James 2014. An investigation into fans' perceptions of International Rugby Union kit sponsorship: A study of England and Wales. Presented at: Academy of Marketing Conference 2013 Marketing Dimensions: People, places and spaces,, Bournemouth, UK, 8-10 July 2014.

Thomas, Robert James and Roeseler, Frank 2013. An exploratory investigation into the effectiveness of team kit sponsorship: Fans' perspectives of new sponsorship in the German Bundesliga. Journal of Customer Behaviour 12 (2-3) , pp. 177-192. 10.1362/147539213X13832198548337

Thomas, Robert James 2013. There's a real value in people telling you what's what: An exploration of female high self-monitoring and herd behaviour. Presented at: Academy of Marketing Conference 2013 - Marketing Relevance, Cardiff, UK, 8-11 July 2013.

Thomas, Robert James 2013. Trust! A qualitative exploration into self-monitoring and the susceptibility to celebrity influence. Presented at: Academy of Marketing Conference 2013 - Marketing Relevance, Cardiff, UK, 8-11 July 2013.

This list was generated on Tue Sep 27 04:22:13 2022 BST.