An introduction to social marketing

Peattie, Kenneth John ORCID: https://orcid.org/0000-0003-3969-0531 and Peattie, Susan 2010. An introduction to social marketing. Presented at: British Aerosol Manufacturers' Conference, London,

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Item Type:	Conference or Workshop Item (Paper)
Schools:	Centre for Business Relationships, Accountability, Sustainability and Society (BRASS) Business (Including Economics) Sustainable Places Research Institute (PLACES)
Last Modified:	19 Oct 2022 09:13
URI:	https://orca.cardiff.ac.uk/id/eprint/20373

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