The theory and practice of conservative propaganda and organisation in Britain and France in the interwar years

Passmore, Kevin ORCID: https://orcid.org/0000-0003-3522-8577 2017. The theory and practice of conservative propaganda and organisation in Britain and France in the interwar years. Berthezène, Clarisse and Vinel, Jean-Christian, eds. Postwar Conservatism, A Transnational Investigation Britain, France, and the United States, 1930-1990, Palgrave, pp. 43-77. (10.1007/978-3-319-40271-0_3)

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Abstract

Kevin Passmore compares the theory and practice of conservative propaganda and organisation in Britain and France in the 1930s. The ‘failure’ of the French conservatives to establish a united conservative party on the ‘British model’ has much preoccupied historians. They have advanced various explanations, from the persistence in France of incompatible mentalities inherited from the Revolution, through the atavistic individualism of local politicians, to the failure of French society to respond to the challenges of modernity. These explanations all assume that French conservatism is a discrete national ‘case’ that should be measured against the normative ‘British model’. Instead, Kevin Passmore combines comparative with transnational methods to demonstrate that right-wing politicians in both countries, belonging to different conservative tendencies, drew upon similar ideas, notably crowd psychology, updated with the latest management and work science and the techniques of ‘modern advertising,’ but put them to very different uses in specific contexts.

Item Type:	Book Section
Date Type:	Publication
Status:	Published
Schools:	History, Archaeology and Religion
Publisher:	Palgrave
ISBN:	9783319402703
Date of First Compliant Deposit:	1 September 2016
Date of Acceptance:	1 September 2016
Last Modified:	14 Jun 2024 12:49
URI:	https://orca.cardiff.ac.uk/id/eprint/94138

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