The contingent value of stage-gate capabilities for new product performance in Chinese new technology ventures

Chuang, F., Robson, Matthew, Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 and Toon, Mark ORCID: https://orcid.org/0000-0001-9455-3316 2008. The contingent value of stage-gate capabilities for new product performance in Chinese new technology ventures. Presented at: Academy of Marketing Conference 2008, Aberdeen, UK, 8-10 July 2008.

Full text not available from this repository.

Item Type:	Conference or Workshop Item (Paper)
Date Type:	Completion
Status:	Unpublished
Schools:	Business (Including Economics)
Subjects:	H Social Sciences > H Social Sciences (General)
Uncontrolled Keywords:	Marketing
Related URLs:	Organisation
Last Modified:	05 Nov 2022 15:36
URI:	https://orca.cardiff.ac.uk/id/eprint/23595

Actions (repository staff only)

Edit Item