Wells, Victoria Kate, Ponting, Cerys Anne and Peattie, Kenneth John ORCID: https://orcid.org/0000-0003-3969-0531
2011.
Behaviour and climate change: consumer perceptions of responsibility.
Journal of Marketing Management
27
(7-8)
, pp. 808-833.
10.1080/0267257X.2010.500136
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Wells, Victoria Kate and Daunt, Kate ORCID: https://orcid.org/0000-0002-6741-4924
2011.
Eduscape: an analysis of the physical learning environment.
Presented at: Academy of Marketing Conference,
University of Liverpool,
5-7 July 2011.
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| Wells, Victoria Kate, Chang, Shing Wan, Oliveira-Castro, Jorge and Pallister, John Gordon 2010. Market segmentation from a behavioral perspective. Journal of Organizational Behavior Management 30 (2) , pp. 176-198. 10.1080/01608061003756505 |
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Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456, Wells, Victoria Kate, Chang, Shing Wan and Oliveira-Castro, Jorge M.
2010.
Substitutability and independence: matching analyses of brands and products.
Journal of Organizational Behavior Management
30
(2)
, pp. 145-160.
10.1080/01608061003756414
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Oliveira-Castro, Jorge M., Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456 and Wells, Victoria Kate
2010.
Consumer brand choice: money allocation as a function of brand reinforcing attributes.
Journal of Organizational Behavior Management
30
(2)
, pp. 161-175.
10.1080/01608061003756455
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Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456 and Wells, Victoria Jane
2008.
The Style/Involvement Model of Consumer Innovation.
Rickards, Tudor, Runco, Mark A. and Moger, Susan, eds.
The Routledge Companion to Creativity,
Routledge Companions,
Abingdon:
Routledge,
pp. 71-87.
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Foxall, Gordon Robert ORCID: https://orcid.org/0000-0002-3572-6456, Oliveira-Castro, Jorge, Wells, Victoria Kate, Yani-De-Soriano, Marie Mirella ORCID: https://orcid.org/0000-0002-1169-5923 and Sigurdsson, Valdimar
2008.
Consumer behaviour analysis and social marketing: the case of environmental conservation.
Jaya, Krishna S., ed.
Marketing for social change: perspectives and experience,
Hyderabad, India:
Icfai Press,
pp. 117-144.
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