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Browse by Current Cardiff authors

Number of items: 31.

Kjaergaard, A., Lindgreen, A., Rosier, E., Thomsen, T. U. and Tuncdogan, A. 2021. Handbook of teaching and learning at business schools: a practice-based approach. UK: Edward Elgar.

Rosier, Eleri 2021. Using live business projects to develop graduate employability skills. Thomsen, T. U., Lindgreen, A., Kjaergaard, A., Rosier, E. and Tuncdogan, A., eds. Handbook of Teaching and Learning at Business Schools: A Practice-Based Approach,, Edward Elgar, pp. 195-207.

Rosier, Eleri and Roberts, Llyr 2021. Marchnata busnes ac nid-er-elw. Roberts, Llyr, ed. Cyflwyniad i Farchnata, Coleg Cymraeg Cenedlaethol, pp. 332-359.

MacNiven, Louise, Rosier, Eleri, Strong, Carolyn and Williams, Rachel 2021. Covid-19 the saviour of the lecture. Presented at: British Academy of Management Teaching & Learning (MKE) Conference 2021, Virtual, 23 June 2021.

MacNiven, Louise, Rosier, Eleri, Strong, Carolyn and Williams, Rachel 2021. Let's keep the lecture alive. Presented at: Centre for Education Support and Innovation (CESI) Learning and Teaching Conference 2021, Virtual, 01-02 July 2021.

Rosier, Eleri and Jones, Sion 2021. Creating blended learning materials in the Welsh language to support students with digital education: examples from the Business School and the School of Social Sciences. Presented at: Cardiff University Learning and Teaching Conference 2021, Virtual, 1-2 July 2021.

Rosier, Eleri 2021. Astudiaeth Achos: Melin Tregwynt (Introduction to Marketing E-book). Cyflwyniad i Farchnata, Coleg Cymraeg Cenedlaethol, pp. 217-220.

Rosier, Eleri, Williams, S. and Daunt, Kate ORCID: https://orcid.org/0000-0002-6741-4924 2019. Eduscapes and student experience: the effects of Servicescapes in academic learning environments. Presented at: Cardiff University Learning and Teaching Conference 2019: Authentic Learning, Cardiff, UK, 11 September 2019.

Rosier, Eleri and Tran, T 2018. Experiential learning and student engagement: live marketing projects and their use in the development of graduate employability skills. Presented at: European Marketing Academy Conference, Glasgow, 29 May - 01 June 2018.

Rosier, Eleri 2018. Live marketing projects and student engagement: the development of graduate employability skills. Presented at: Association of Business Schools Learning and Teaching Conference, Glasgow,, Glasgow, 30 April 2018.

Rosier, Eleri and Yani-De-Soriano, Marie ORCID: https://orcid.org/0000-0002-1169-5923 2017. Encouraging the uptake of PhD programmes by female UGs/PGTs. Presented at: Association of Business Schools Learning and Teaching Conference, Bristol, April 2017.

Beetles, Andrea and Rosier, Eleri 2015. Pioneering business management education through an integrated curriculum programme design. Presented at: British Academy of Management Conference 2015, Southampton, 8 Sep - 10 Sep, 2015.

Rosier, Eleri 2014. Developing bi-lingual and research-led scholarship in UK business schools. Presented at: Association of Business Schools Teaching and Learning Conference, Aston, 2014.

Rosier, Eleri and Whittam, Sara 2014. Fostering and supporting Welsh medium students at Cardiff Business School / the Welsh doctor. Presented at: Cardiff University Learning and Teaching Conference 2014, Cardiff, UK, 2014.

Rosier, Eleri Rhian 2011. Marketing strategy in a turbulent environment [Guest Editorial]. Journal of Strategic Marketing 19 (5) , pp. 413-420. 10.1080/0965254X.2011.613556

Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144, Thorpe, Eleri R. and McGuinness, Tony 2011. The contribution of marketing to business strategy formation: A perspective on business performance gains. Journal of Strategic Marketing 8 (4) , pp. 341-362. 10.1080/09652540010003672
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Rosier, Eleri Rhian, Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 and Cadogan, John 2010. Marketing strategy and the efficacy of procedural justice: the mid-level marketing manager in industrial service firms. Industrial Marketing Management 39 (3) , pp. 450-459. 10.1016/j.indmarman.2008.10.002

Rosier, Eleri Rhian and Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 2007. A role theoretic view of product-market strategy execution: an investigation of mid-level marketing managers. Journal of Strategic Marketing 15 (2) , pp. 223-236. 10.1080/09652540701320985

Barton, Lisa, Morgan, Robert E and Thorpe, Eleri 2007. Social exchange explanada in delivering effective marketing strategies. Presented at: EMAC Conference, Reykjavik, Iceland, 22-25 May 2007.

Rosier, Eleri Rhian and Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 2007. In pursuit of the "ideal approach" to successful marketing strategy implementation. European Journal of Marketing 41 (5/6) , pp. 659-677. 10.1108/03090560710737679

Rosier, Eleri Rhian, Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144, Barton, L. and Kouropalatis, Yiannis ORCID: https://orcid.org/0000-0003-0202-4463 2006. Fostering an innovative organizational culture: implications for product-market strategy effectiveness. Presented at: 35th European Marketing Academy (EMAC) Conference, Athens, Greece, 23-26 May 2006.

Rosier, Eleri Rhian, Morgan, Robert E ORCID: https://orcid.org/0000-0001-8981-3144 and Barton, Lisa 2005. Marketing managers' locus of control and role performance: Implications for product market strategy execution. Presented at: 2005 EMAC Annual Conference, Milan, Italy, 24-27 May 2005.

Barton, L. and Rosier, Eleri Rhian 2005. Improving middle managers' strategy commitment through an emphasis on psychological attachment in the trust relationship. Presented at: EIASM 3rd Workshop on Trust Within and Between Organizations, Amsterdam, The Netherlands, 27-28 October 2005.

Thorpe, Eleri Rhian, Morgan, Robert E ORCID: https://orcid.org/0000-0001-8981-3144, Barton, Lisa and Kouropalatis, Yiannis ORCID: https://orcid.org/0000-0003-0202-4463 2004. Fair process and managerial involvement in implementing strategy. Presented at: Strategic Management Society Annual Conference, San Juan, Puerto Rico, 31 Oct - 3 Nov 2004.

Thorpe, Eleri, Morgan, Robert E ORCID: https://orcid.org/0000-0001-8981-3144 and Cadogan, J. W. 2004. Procedural justice and marketing strategy implementation effectiveness. Presented at: 33rd EMAC Conference, Murcia, Spain, 18 - 21 May 2004.

Thorpe, Eleri and Morgan, R. M. 2003. Testing the relationship between dimensions of commitment and marketing strategy implementation effectiveness: the mid-level managers' perspective. Presented at: Strategic Management Society Annual International Conference, Baltimore, MD, USA, 9-12 Nov 2003.

Rosier, Eleri Rhian and Morgan, R. M. 2003. Mid-level marketing managers: Commitment and marketing strategy implementation effectiveness. Presented at: Academy of Marketing Conference 2003: History of the Next Decade, Birmingham, UK, 8-10 July 2003.

Rosier, Eleri Rhian and Morgan, Robert E ORCID: https://orcid.org/0000-0001-8981-3144 2001. Mid-level managers and marketing strategy implementation: Mechanisms, processes and properties of procedural justice. Presented at: AM2001: Academy of Marketing Conference, Cardiff University, Cardiff, UK, 2-4 Jul 2001.

Rosier, Eleri Rhian and Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 2001. Foreign direct investment in transition economies: the case of the Coca-Cola company in Russia. Liu, Hong, ed. Foreign Direct Investment and Strategic Alliances in Europe, International Business Press, pp. 27-48.

Morgan, Robert E. ORCID: https://orcid.org/0000-0001-8981-3144 and Rosier, Eleri Rhian 2001. Foreign direct investment in transition economies: The case of Coca-Cola in Russia. Journal of Euromarketing 10 (1) , pp. 27-48. 10.1300/J037v10n01_03

Rosier, Eleri Developing graduate employability skills using live marketing projects. Presented at: 2020 Marketing Management Association: A Virtual Experience Conference, Virtual, 28-30 October 2020.

This list was generated on Sat Dec 3 03:37:30 2022 GMT.