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Number of items: 45.

Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600, White, Gareth R. T., Thomas, Robert, McGouran, Cathy and Bull, Mike 2025. Boundary objects at play in the world's greenest football club. Strategic Change 34 (1) , pp. 9-21. 10.1002/jsc.2618
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Thomas, Robert, Daunt, Kate ORCID: https://orcid.org/0000-0002-6741-4924 and Dalziel, Imogen 2025. Deconstructing symbolic and social demarcation through Holocaust Memorial: A study of Hamburg’s Stolpersteine and community contradictions. Presented at: British and Irish Association for Holocaust Studies, “Contexts of The Holocaust”,, Canterbury, Kent, 03-04 July 2025.
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Thomas, Robert, Daunt, Kate ORCID: https://orcid.org/0000-0002-6741-4924 and Reynolds, Laura 2025. In love with the darkness: topophilia and thana-tourism. Presented at: Academy of Marketing Conference:Saints & Scholars, Cork, Ireland, 07-10 July 2025.
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Thomas, Robert 2025. Contesting antifascism: political knowledge creation and enlightenment at FC St. Pauli. Presented at: Academy of Marketing Conference 2025, Cork, Ireland, 7-10 July 2025.
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Thomas, Robert and Daunt, Kate ORCID: https://orcid.org/0000-0002-6741-4924 2025. Preservation through moral education: Exploring reluctance, paradox, challenges, and reliance on moral intuition for moral progress at Europe’s darkest sites. Presented at: After Genocide and Mass Violence: What Comes Next?, Huddersfield, UK, 23-24 October 2025.
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Thomas, Robert and Daunt, Kate ORCID: https://orcid.org/0000-0002-6741-4924 2025. Contractarianism as an intervention. Exploring the need for pan European social contracts with Holocaust/genocide remembrance sites. Presented at: After Genocide and Mass Violence: What Comes Next?, Huddersfield, UK, 23-24 October 2025.
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Thomas, Robert and Daunt, Kate ORCID: https://orcid.org/0000-0002-6741-4924 2025. Nationalistic homophily: Implications for genocide education. Presented at: After Genocide and Mass Violence: What Comes Next?, Huddersfield, UK, 23-24 October 2025.
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Thomas, Robert 2024. "Also, ich bin Ihr Führer für heute Morgen": Exploring tour guide 'performance' through the lens of moral blindness at the Nuremberg Rally sites. Presented at: 2024 Academy of Marketing Conference, Cardiff, UK, 1 - 4 July 2024.
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Thomas, Robert and Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600 2024. Collective absolution, practised dubiety, ersatz ethics and permanent positions: An exploration of moral blindness in contemporary collecting. Presented at: 2024 Academy of Marketing Conference, Cardiff, UK, 1-4 July 2024.
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Thomas, Robert and Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600 2024. Contested commemoration and new meanings: A study of soviet-era war memorials in Berlin. Presented at: 49th Macromarketing Conference, Helsinki, Finland, 17 - 20 June 2024.
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Mukattash, Ibrahim Lewis, Dandis, Ala'Omar, Thomas, Robert, Nusair, Mohammad and Mukattash, Tareq Lewis 2023. Social marketing, shock advertising and risky consumption behavior. International Journal of Emerging Markets 18 (8) , pp. 1994-2011. 10.1108/IJOEM-09-2020-1111

White, Gareth R.T., Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600 and Thomas, Robert 2023. Exploring and expanding supererogatory acts: beyond duty for a sustainable future. Journal of Business Ethics 185 , pp. 665-688. 10.1007/s10551-022-05144-8
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Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600, McGouran, Cathy, Thomas, Robert James and White, Gareth R.T. 2023. Chapter 9: Directing ethical consumption through the development of ethical foodscapes. Carrigan, Marylyn, Wells, Victoria and Papadas, Karolos, eds. Research Handbook on Ethical Consumption, Elgar Online, pp. 136-157. (10.4337/9781802202021)

Thomas, R.J. 2023. A qualitative study of parental influence on young adults? Motivations to join a brand community. Presented at: Academy of Marketing Conference 2023:From Revolution to Revolutions 3: 3, University of Birmingham, 3-6 July 2023.

Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600, McGouran, Cathy, Thomas, Robert and Gareth, White 2023. FIFA's Greenest Football Club: delivering and Disseminating Social Innovation at Forest Green Rovers. Presented at: 48th Macromarketing Conference, Seattle, 19-22nd June 2023.

Thomas, R.J. 2023. Collecting death: From memorabilia to thanabillia? Presented at: Consumer Culture Theory Conference:Utopia Revisited, Lund, Sweden Lund University, AF-Borgen, 27-30 June 2023.

Thomas, R.J. 2023. An empirical analysis of the motivation(s) to collect death. A pan cultural study of consumer collectors. Presented at: Academy of Marketing Conference 2023:From Revolution to Revolutions 3: 3, University of Birmingham, 3-6 July 2023.

Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600, Thomas, Robert J., McGouran, Cathy and White, Gareth R. T. 2022. Experiencing the macromarketing dimensions of sustainability: Lessons learned from field trips to the ultra novel. Journal of Marketing Education 44 (3) , pp. 322-336. 10.1177/02734753211049825
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White, Gareth, Allen, Robert, Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600, Abdullah, Ahmed and Thomas, Robert James 2022. Antecedents of cybersecurity implementation: a study of the cyber-preparedness of U.K. social enterprises. IEEE Transactions on Engineering Management 69 (6) , pp. 3826-3837. 10.1109/TEM.2020.2994981
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Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600, White, Gareth R.T., Peattie, Kenneth ORCID: https://orcid.org/0000-0003-3969-0531 and Thomas, Robert 2022. Social enterprise places: a place-based initiative facilitating syntactic, semantic and pragmatic constructions of legitimacy. Journal of Macromarketing 42 (1) , pp. 51-70. 10.1177/02761467211040765
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White, Gareth R. T., Allen, Robert, Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600, Taylor, Dan, Thomas, Robert and Jones, Paul 2022. The ecosystem of UK social entrepreneurship: a meta-analysis of contemporary studies. Grant Pickernell, David, Battisti, Martina, Dann, Zoe and Ekinsmyth, Carol, eds. Disadvantaged Entrepreneurship and the Entrepreneurial Ecosystem, Vol. 14. Contemporary Issues in Entrepreneurship Research, Emerald, pp. 193-218. (10.1108/S2040-724620220000014009)
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Thomas, Robert James, White, Gareth Reginald Thomas and Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600 2021. Exploring the motivations to participate in an online brand community: a study of 7-11-year-old children. European Journal of Marketing 55 (8) , pp. 2308-2343. 10.1108/EJM-09-2019-0730
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Thomas, Robert James, White, Gareth Reginald Terrance and Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600 2021. What are the social and personal drivers to engage in co-creation? A study of UK 7-13-year-olds. Young Consumers: Insight and Ideas for Responsible Marketers 22 (2) , pp. 202-218. 10.1108/YC-09-2020-1215
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Samuel, A. ORCID: https://orcid.org/0000-0002-4483-4600, White, G, Thomas, R. and Jones, P. 2021. Programmatic advertising: an exegesis of consumer concerns. Computers in Human Behavior 116 , 106657. 10.1016/j.chb.2020.106657
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Thomas, Robert James 2020. From social activism to active socialization: The evolution of football ideology in community-owned football clubs. Strategic Change Briefings in Entrepreneurial Finance 29 (4) , pp. 459-470. 10.1002/jsc.2357

Thomas, Robert James, White, Gareth and Samuel, Anthony ORCID: https://orcid.org/0000-0002-4483-4600 2020. Exploring children's reactions to sponsorship transition: a study of interpersonal and pro-social demands. Young Consumers: Insight and Ideas for Responsible Marketers 21 (4) , pp. 419-433. 10.1108/YC-06-2020-1174
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White, G. R. T., Ahmed, Abdullah, Cicmil, Svetlana, Allen, Robert and Thomas, Robert 2019. University-industry collaboration through knowledge transfer partnerships in the UK: an extension of activity theory. The International Journal of Management 8 (4) , pp. 14-24.

Thomas, Robert James 2019. Find the theme in your data: Little quick fix. SAGE.

Thomas, Robert James 2019. Turn your literature review into an argument: Little quick fix. SAGE.

Thomas, Robert James 2018. Mapping the perceptions and antecedents of football fans' co-creation behaviours with sponsoring brands: a pan-cultural study of the European leagues. Journal of Marketing Management 34 (17-18) , pp. 1470-1502. 10.1080/0267257X.2018.1545685

Thomas, Robert James 2018. Constructing the self through consumer contribution: A study of self-monitoring behaviour and co-creation. Presented at: Academy of Marketing Conference : Marketing the Brave, University of Sterling , Sterling , United Kingdom, 2-5 July 2018.

Thomas, Robert James 2018. An analysis of the impact of dispositional characteristics in relation to fan/sponsor loyalty. Presented at: Academy of Marketing Conference : Marketing the Brave, University of Sterling , Sterling , United Kingdom, 2-5 July 2018.

Thomas, Robert James 2018. Exploring the motivations and benefits of joining a brand community: A study of UK 7-11-year-olds. Presented at: Academy of Marketing Conference : Marketing the Brave, University of Sterling , Sterling , United Kingdom, 2-5 July 2018.

Thomas, Robert James 2018. The effect of personality on brand alignment: an empirical study of elite sport. Presented at: 47th European Marketing Academy Conference, Glasgow, United Kingdom, 29 May - 1 Jun 2018.

Thomas, Robert James 2017. Mapping the boundaries and antecedents of football fans - Individual co-creation activities: A pan-cultural, exploratory study of the European Leagues. Presented at: Academy of Marketing Conference 2017- Freedom Through Marketing: Looking Back, Going Forward, Hull, Uk, 3-6 July 2017.

Thomas, Robert James 2016. Deciphering football fans brand relationships, consumption values and loyalty predicates: A utilitarian perspective. Presented at: Academy of Marketing Conference 2016: Radical Marketing, Newcastle, United Kingdom, 4-7 July 2016.

Thomas, Robert James 2016. Exploring football fans' utilitarian shopping motivation and its effect on sponsorship engagement: Qualitative evidence from Europe's 'Big Five' leagues and Campeonato Brasileiro Série A. Presented at: 45th European Marketing Academy Conference, Oslo, Norway, 27-29 May 2016.

Thomas, Robert James 2015. Out with the old and in with the new: a study of new kit sponsorship and brand associations in the Barclays Premier League. Journal of Product and Brand Management 24 (3) , pp. 229-251. 10.1108/JPBM-07-2014-0657

Thomas, Robert James 2014. Female self-enhancement, ingratiation practices and consumption symbolism: Qualitative insights into personality driven customer behaviour and evaluations of consumer electronics. Journal of Customer Behaviour 13 (4) , pp. 291-324. 10.1362/147539214X14185702584360

Thomas, Robert James 2014. An evaluation of the effectiveness of rugby event sponsorship: A study of Dove Men+Care and the Welsh Rugby Union. Journal of Product & Brand Management 23 (4/5) , pp. 304-321. 10.1108/JPBM-03-2014-0533

Thomas, Robert James 2014. Utilitarianism, low-self monitoring and consumer electronics: A female perspective. Presented at: Academy of Marketing Conference 2014: Marketing Dimensions: People, places and spaces, Bournemouth, UK, 8-10 July 2014.

Thomas, Robert James 2014. An investigation into fans' perceptions of International Rugby Union kit sponsorship: A study of England and Wales. Presented at: Academy of Marketing Conference 2013 Marketing Dimensions: People, places and spaces,, Bournemouth, UK, 8-10 July 2014.

Thomas, Robert James and Roeseler, Frank 2013. An exploratory investigation into the effectiveness of team kit sponsorship: Fans' perspectives of new sponsorship in the German Bundesliga. Journal of Customer Behaviour 12 (2-3) , pp. 177-192. 10.1362/147539213X13832198548337

Thomas, Robert James 2013. Trust! A qualitative exploration into self-monitoring and the susceptibility to celebrity influence. Presented at: Academy of Marketing Conference 2013 - Marketing Relevance, Cardiff, UK, 8-11 July 2013.

Thomas, Robert James 2013. There's a real value in people telling you what's what: An exploration of female high self-monitoring and herd behaviour. Presented at: Academy of Marketing Conference 2013 - Marketing Relevance, Cardiff, UK, 8-11 July 2013.

This list was generated on Tue Oct 28 14:30:42 2025 GMT.


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